StormBiz Blog

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The Importance of a website for any business

world wide web
World Wide Web In today's society, individuals and businesses utilize the World Wide Web as a means to locate, discuss, and distribute information. With tools such as Google, MSN, and Yahoo, businesses are able to not only optimize their websites' search engine results, but also increase the exposure to their products and services. The competitive ...
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Why Your Organisation Needs A Website

customer buying online
Customer Buying Online In this age of electronic communication, more and more consumers are turning to the internet to purchase products or services in the comfort and convenience of their own homes. Research suggests that there are well over 500 million people who access the internet world wide, and that 70% of consumers who browsed online in the ...
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What is Good Content

content is king
Content is King Having good content is an essential in the evolvement of any website. A lot of businesses like to keep it simple; they advise visitors of what their company is about, they explain what they have to offer and a way to communicate with them. On the other hand, some have trouble with the content and don’t know where to begin. The follo...
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What Can Lots Of Content Do For Your Site?

content really is kingcontent really is kingToday there are so many web sites on the web, but so few of them have good content and there are even fewer web sites that have large amounts of content. Why is the web like this? For one most webmasters are trying to make a quick buck and others don't know where to begin or are too lazy to do the work.

Content really is king! Why? because visitors will stay longer or will come back more often and they are more likely to buy from your business. Visitors know you are an expert in your site's topic because you write informative articles, which leads the visitor to trust your business more. And to your visitors it's all about trust because if they can't trust your business, how can they trust the product/service you sell or how can they even know that they will receive the product/service.

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1209 Hits

Pay-Per-Click Advertising & Search Engine Optimization

pay per clickPay Per Click AdvertisingThere are pro's & con's to both Pay-Per-Click advertising and optimizing for natural search engine traffic.

PPC advertising has many great benefits. First of all, you get your traffic going quickly. I have used this advantage many times. I test new products and even new websites through PPC advertising before making a decision to promote or scrap my new website or product idea.

I am a firm believer in testing new products before throwing large amounts of money into advertising. PPC advertising is a great way to do this. For example, with Google's Adwords program, you can post your ad, pay a $5 sign-up fee and have highly targeted traffic to your website within an hour. How is that for efficiency?

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